Client: Molex
Role: UX Director
Duties: User Research, Design Sprint, Journey Mapping, User Flows, Wireframes, Prototyping
Plan: A complete rebuild of the Molex customer-facing digital experience.

Step 1: Design Sprint

Via an MVP (Minimal Viable Product) we set out to elevate the customer experience.

Facilitated a 3-day Design Sprint at Molex in Lisle, IL.
Our work began with stakeholder interviews that informed our initial understanding and shaped a collaborative design sprint to refine the scope, scale, and focus of the program.
We conducted a content gap assessment to determine the effectiveness of existing content and identified where new content was needed.
Interested in a collaborative design sprint?

Step 2: Synthesize the Data & Personas

Step 3: Wireframes

I created an annotated breakdown of the PDP in confluence to pass off to dev to lessen the amount of communication between UX and implementation for the AEM team.

1. Active Label State (Products)

The user, once clicking on the product label, will activate the fly-out mega menu.

2. PLP Icon

If the product label has a product listing page attached (on) the page, the icon would take the user directly to the PLP, rather than the overview page that the label next to it does.

3. L1 Level Page

I recommended through extensive research to do away with Molex’s family pages since they were not attached to any products. Thus now the family content is included in the L1 level overview pages.

4. L2 & L3 Level Page

With the previous recommendation, if there is family content included in secondary and tertiary level pages, that content would be sprinkled throughout these pages. All this was created to limit the number of clicks to get the user to directly what they sought after.

Step 4: User Flows